Teleportal
А mobile app solution that allows viewers to directly interact with their favorite TV shows
Project description
Teleportal Mobile App — a media application that allows users to interact with TV-shows and have an actual impact on the way a show progresses and evolves. For instance, when watching X-Factor, users are able to vote for their favorite singer.
Service provided
Technologies
Crashlytics
EventBus
Butterknife
Dagger
Facebook
Firebase
Twitter
Google+ SDK
VK
Client background
Our client is a large, European media holding that is built upon the business model of international news greats like CNN, BBC World, Euronews, and others. With our client, you can ingest news and important information 24 hours a day, seven days a week. End-users can watch their TV shows, not only on television but also online or on their phones using our client’s iPhone and Android applications.
Business challenge
The television industry is currently facing a small crisis: most users of the current and next generations no longer watch TV, as they consume most of their media and other information online or on mobile devices. Mobile app solutions like Teleportal create a new bridge between media companies and their consumers, allowing them a new level of interaction that the younger generation expects.
Value Delivered
This new mobile app solution tool actually allowed our client to expand their audience, giving them a greater appeal to the younger generation. It both provides consumers the ability to vote for their favorite participants (singers, dancers, etc.) during their favorite TV-shows, and also provides immense analytical value to the client, giving them beneficial information for marketing services, which is the basis of their monetization model.
