These days, various kinds of compаnies are moving to the cloud, and the popularity of SaaS products isn’t going away any time soon. Thanks to their scalability and accessibility, the SaaS industry will be worth $143.7 billion by 2022 according to Gartner research.
Undoubtedly, this shift has been forced by the global pandemic, directing companies to work remotely, which means the software as a service solution is now in high demand.
Today, we’ll tell you how to build a SaaS startup. We prepared a list of useful ideas and a small plan that will help you to launch your business without a delay.
SaaS startup ideas
1. Marketing automation software
Starting a SaaS company in the marketing industry is really great option. These days, the popularity of marketing automation is skyrocketing. By automating routine tasks, like social media management or email campaigns, companies free their employees from tedious duties and allow them to work on more important things.
One of the marketing automation software examples is HubSpot which draws nearly 25,000 customers every year. The statistics indicate that businesses are in a hunt after premium marketing SaaS platforms — you just have to find your niche and make it work.
2. Team collaboration
With the pandemic outbreak, team collaboration software became a profit-making niche for SaaS startups. Today businesses can find different tools that enhance project management and improve employees’ productivity.
For example, Mobilize, a community management platform, offers a private space for a professional network that allows having posts, events, file share, and email integration in one place.
3. Content planning
Content has become the main asset of marketing strategy. However, due to the fact that content planning requires time and thoughtfulness, companies need particular instruments to boost and facilitate this process. Content planning software includes multiple solutions that assist with planning, creation, execution, and analysis of the content. By using specific tools, the content research, optimization, and distribution processes become a piece of cake.
CoSchedule, for instance, is a platform that allows companies to plan, organize, and track their content seamlessly in one place.